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Multi-Format Content Marketing for Local Business
Most local businesses now understand that they need a web site to reach out to customers. But when it comes to what to publish on

Social Media Marketing for Local Businesses
Is your business using Facebook and Twitter and other social media platforms? If not, you could be missing out. Social media marketing is a huge

Content Quality Matters – Investing in Original Marketing Materials
Take any market or industry, and go through the web looking at a collection of company web sites. You’ll almost always find a wide spectrum

Blogging: The Smart Way to Market Your Local Business
Local businesses are always challenged by the fundamental question — which digital channels should I use to reach out to new customers? There are a

Mobile Site Optimization Guide
We live online, or should we say, we live mobile. Our smartphone has become our go-to-assistant for a lot of our daily tasks: texting, emailing,

Local Business Marketing – How to Measure the Success
In the old days of marketing, the craft of reaching out to customers was largely intuitive. Marketers and salespeople had to design the best creative