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How AI and Machine Learning Can Change Audience Targeting
Maybe you’re hearing a lot about machine learning or deep learning, or reading articles about artificial intelligence (AI), and you’re wondering what this really means

2018 Digital Planning for Local Businesses in Northern Virginia
The end of the year is a busy time for any company — and that’s definitely true down by the nation’s capital in Northern Virginia,

Glitzy, But Not Trashy — Balancing Page Sophistication and Load Performance
Companies want their websites to be attractive and engaging to web users. They often feel that adding a lot of neat visual features and other

What do you do about SEO when Google algorithms have changed?
Over the last few years, many business owners have been pretty confused about how to tackle online marketing — and we’re not surprised. The average

Telling a Relatable Story
In the online marketing world, it’s tough for companies to stand out. In many industries, competitors are elbow to elbow — not only on the

What Do You Do?
It’s a question that individual people ask each other at dinner parties, on the street or in any kind of informal meeting. But it’s also