Digital Marketing and Technical Jargons
These terms are commonly used in the fields of digital marketing and technical development to optimize websites, enhance user experience, and secure online communications.
- Video MarketingVideo marketing is a strategy in which businesses create and share videos to promote their products, services, or brand. Videos aim to educate customers, showcase products, or entertain viewers. They can be shared through various channels, including websites, social media, and video hosting platforms. The goal of video marketing is to increase brand awareness and engagement and drive conversions by appealing to the viewer's emotions.
- Viral MarketingViral marketing is a strategy in which businesses create content designed to be shared and spread rapidly through social networks. Viral marketing aims to reach many people quickly and effectively and to generate buzz around a product, service, or brand. It can be done through various tactics, such as creating entertaining videos, hosting contests, or offering incentives for sharing.
- Voice Search OptimizationVoice search optimization is optimizing a website, application, or other digital property for users who use voice search technology. This technology allows users to speak their search queries instead of typing them. It is becoming increasingly popular due to the growth of smart speakers and virtual assistants. The goal of voice search optimization is to improve the visibility of a site in voice search results and to ensure that the site provides relevant and accurate information to users who are searching using voice. It includes optimizing for conversational language, using structured data, and providing clear and concise information.
We take the time to get to know what our clients want, and when they speak, we’re listening.
In addition, Jenny has a sharp sense of artistic design. The web design of my site is particularly suitable for my clientele where families who view the website feel invited and do not get lost while navigating through the site. Jenny would match up the appropriate pictures, colors, and size font to produce the feeling desired for my business.
Last but not least, Jenny is tremendously accommodating to the needs of her clients. She really listens to what I want for my website and ensures that my ideas are heard and materialized. Moreover, Jenny is super detail-oriented. Every word, every picture, and every page of the website is vetted by her personally. She literally holds my hand through the web design process.
I can’t emphasize how pleased I am with the way that my website turns out. I have received a lot of positive feedback regarding my website: professional, clean, easy to navigate, and welcoming.
I highly recommend Jenny and her team for your web design needs!
Read more “Elaine Lin Wang – Horizon Consulting, LLC, Educational Consulting Services”
We hired WebSubstance to redesign our website, and we could not be more pleased with the result. Jenny was so helpful, patient and knowledgeable as she guided us through the entire process, providing creative solutions to our unique business needs and answering all of our questions and concerns. We now have a simple, fresh, elegant website that is easy to maintain and update. Thank you Jenny!
You cannot go wrong — unless you decide to use someone other than Websubstance for your web design and hosting.