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CPC stands for “cost per click.” It is a pricing model used in online advertising, in which advertisers pay a fee each time one of their ads is clicked. This means that the advertiser only pays when a user takes a specific action, such as clicking on an ad or visiting their website. CPC is often used as a way to measure the effectiveness of an ad campaign, as well as to compare the relative value of different advertising options. It can be a cost-effective way for businesses to reach potential customers and drive traffic to their websites.

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