Remarketing is a digital marketing technique that shows ads to people who have already interacted with your brand or website. Remarketing can target users who have abandoned a shopping cart, visited specific pages on your website, or engaged with your brand in other ways. The goal of remarketing is to re-engage with potential customers and encourage them to complete a desired action, such as making a purchase, filling out a form, or downloading a piece of content.
« Back to Glossary IndexRemarketing
« Back to Glossary Index