Local Business Marketing – How to Measure the Success

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In the old days of marketing, the craft of reaching out to customers was largely intuitive. Marketers and salespeople had to design the best creative campaigns that they could, and then just see how well they worked. From there, you have the drama of AMC’s hit classic TV show “Mad Men” and everything else that […]

Increasing and Improving Your Social Media Skills

Handling social media can sometimes be a daunting task. Today there are many platforms that allow you to communicate to the general public and your customers over the web. Figuring out which websites to use may be just as difficult as figuring out how you want to communicate with everyone. The following article answers those […]